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MUSIC MATTERS 2011 : Crying Nut

From music to advertising, video to mobile devices, Asian consumers are at the forefront of living the digital entertainment lifestyle.  The mashup of content and convergence is creating a new digital entertainment landscape in Asia.

As the world watches, Asia’s social media communities multiply, Internet providers create new business models, music services integrate with new online partners and connected devices proliferate in the pockets of Asian consumers.  Will the new Asian digital entertainment services be one hit wonders or a global success story?

Following the recent earthquake and tsunami in northeastern Japan, Music Matters is taking action to support Japanese people to rebuild their lives.  Whilst in town, our festival artists will be challenged to re-record Coldplay’s “Fix You” in only 36 hours before being released worldwide in aid of a number of Japanese charities as the grand finale to the event.  The track will be unveiled as the Music Matters 2011 conference finale, and will be released globally in aid of a number of charities. And one of the live music artists that will support at this festival would be the indie South Korean band, Crying Nut.

Crying Nut is a punk band from South Korea.  They performed since 1995.  They made debut album called Crying Nut at 1998 and it has been sold over 100,000 copies, setting a new record for S.Korea independent rock albums.  The band consists of 5 members, Lee Sang Myon, Lee Sang Hyok, Park Yun Shik, Han Kyung Rock and Kim In Soo which plays the guitar, drums, on vocals, bass, accordion/keyboard respectively.

Specially for Korea.com readers – we’re in for an exclusive interview with the band members, shoot any questions you have for them, who knows your questions might be answered!

Music Matters Live is a FREE, live international music festival, which brings together a dynamic line-up of international and Singaporean bands playing over three nights of live performances.

Join us as we celebrate music – a language that breaks all barriers and brings everyone into one.

For iPhone users do get connected with the Music Matters mobile app where you can download for all information on Music Matters, Digital Matters and Music Matters LIVE in Singapore: http://mobileroadie.com/apps/musicmatters

This event is brought to you by Branded Ltd., the organizer of Digital Matters, Music Matters and Music Matters Live with HP.  Branded is a leading Asian media and entertainment brand marketing agency.  Branded has successfully partnered brands with a number of the world’s leading entertainment attractions including: Walking with Dinosaurs, the Rolling Stones, Coco Lee, Black Eyed Peas, Jamie Cullum, We Will Rock You, James Blunt, ARTHK, Chicago the Musical and even Barney the Dinosaur.

Written by e l z b t h r a i s a / Associate Writer

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Website @Gateway2Korea / Writer @asiaRaisa

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