The community portal site DC Inside carried out a survey on “The most attractive male celebrities in TV commercials for cosmetics brands, who make women open their wallets” from June 26 to July 3. As a result, Lee ranked first.
On July 4, DC Inside reported Lee received 17,532 votes (38.9%) out of total 45.049. Since Lee was selected as a model for Innisfree in February, he’s been active as a cosmetics brand model in and out of Korea. Before Innisfree launched the brand in China, Lee shot a social movie called “Cho Ryun” under the concept of “Anyone can be Lee Min Ho’s first love.” As soon as it was released, many people visited the site to watch the movie. There were so many hits that the server went down several times.
Kim Hyun Joong ranked second, receiving 14,117 votes (31.3%). Kim has been working for The Face Shop as a domestic and overseas model for two years since September, 2010. Kim solidified his status as a model for The Face Shop to the degree that there’s a BB cream named after him.
Lee Seung Gi ranked third, receiving 3924 votes (8.7%). With the launching of the cosmetics brand The Saem in 2010, Lee started working as a model for the brand. He’s highly praised for improving brand recognition of The Saem.
Besides, Jang Keun Suk (Nature Republic), Super Junior’s Siwon (Mamonde), and TVXQ (Missha) also ranked.