‘Love Rain’ inconvenient ratings
English summary was provided by girlfriday.
Today marks the premiere of KBS’s new throwback drama Love Rain, the new project from famed season drama PD Yoon Suk-ho, starring Jang Geun-seok and Yoona. But despite the young starpower, the series premiered to disappointing ratings: 5.8%.
Both new Monday-Tuesday dramas were dwarfed by the reigning leader, MBC’s 50-episode Light and Shadow, which is enjoying a ratings resurgence since the end of History of a Salaryman. Light/Shadow recorded 20.6%, on its second week of over-twenty-percent ratings. SBS’s Fashion King, now in its second week, went down to 9.2%.
Source: Osen , AGB Nielsen Media Research , dramabeans
i’m sure it will be better soon
Yes, it will. When the story moves into the present era, I think that’s when a more accurate rating will come out.
But there is a lot of factors behind it. KBS also allows viewers to watch online at the sites that they allow. The network rating doesn’t reflect the viewers from there… which we know that in our 21st century, more and more people are watching from the internet than on TV because they can watch at whatever time they like instead of the scheduled time on TV. From that, we know that people watching online are mostly our younger generation.
‘Love Rain’ premiered to low ratings? http://t.co/Pfh7j2Al via @Gateway2Korea